Goran Zarić, a seasoned Project Lead and Strategic Communications Expert, has over a decade of experience driving high-impact projects and fostering stakeholder relationships. At Propulsion, he has overseen projects funded by USAID Serbia, the EU Commission, PepsiCo, AstraZeneca, and others, significantly increasing youth engagement in critical thinking and community programs. Zarić has led the “Media Initiatives and Partnerships Support” project, boosting media and digital literacy across Serbia, and the “#MijenjamIgru campaign in Bosnia and Herzegovina, reaching millions through traditional and social media. His experience in media literacy projects and countering online radicalization made him a valuable member of the EU Commission’s Radicalisation Awareness Network (RAN). His leadership extends to managing his team and over 200 external collaborators and representing Propulsion in high-level stakeholder meetings. He is also a dedicated LGBTQ+ activist and gender expert, actively contributing to societal development through strategic collaborations across Central and Eastern Europe.